Applying Sales Process Engineering, Measures and General Management, The Machine (book)

The Machine > Part 2 > Chapter 11: Managing the sales function

When executives are first introduced to Sales Process Engineering, they naturally assume that this new approach to sales will be tough on salespeople. But, interestingly, it tends not to be.  Salespeople adapt quickly. They enjoy working in an environment that’s custom-engineered to multiply their productivity. The individual who really suffers as a result of this […]

Case Studies

No salespeople, an exploding pipeline and a 20% lift in sales!

The Davcor story Marc Cohen is no fan of consultants. At the start of this interview, he discloses that he has a medical condition — one that results in him having a visceral aversion to consultants! Nonetheless, Marc is here to tell the story of his first 18 months, implementing SPE.  He explains why he did […]

Applying Sales Process Engineering, Measures and General Management, The Machine (book)

The Machine > Part 2 > Chapter 10: Technology (why CRM sucks!)

Most managers are excited by technology. Technology enables us to get more done, faster. And technology is practical. Concrete. It’s not about ideas; it’s about execution. This is certainly true in sales environments. It’s almost impossible to propose any initiative without prompting the question: is there software for that? In sales environments, the answer to […]

Case Studies

Justin interviewed by Andrew Warner of Mixergy

I’ve waxed lyrical about Mixergy before. Andrew Warner is a successful entrepreneur in his own right and, every day of the week, he interviews a founder with a story worthy of note. Typically, these founders have built (and very often sold) successful tech companies. Other times, they just have a particularly interesting story to tell. […]

Case Studies, Generating Opportunities

The wonder of webinars (our stats revealed)

I love webinars and, increasingly, our clients are learning to love them too! In this post I’ll share some of our experiences with webinars over the last 7 months and show you why we’re so enthusiastic about them. The results In a previous post, I told you how we build our list (generate new relationships).  […]