Case Studies

Justin interviewed by Andrew Warner of Mixergy

I’ve waxed lyrical about Mixergy before. Andrew Warner is a successful entrepreneur in his own right and, every day of the week, he interviews a founder with a story worthy of note. Typically, these founders have built (and very often sold) successful tech companies. Other times, they just have a particularly interesting story to tell. […]

Case Studies

Radical restructure for plastics manufacturer drives costs down and sales activity up

When Megara – a Melbourne (Australia) based manufacturer of polypropylene products – was contemplating radical changes to the design of their sales function, a list of concerns was identified: Would customers be happy dealing (by phone, rather than face-to-face) with account managers who were located in another region? Would customers tolerate the requirement to interact […]

Case Studies

Sales up 25% for Canadian glove manufacturer and distributor

“We’ve seen a really dramatic increase in sales …”, Joe explains. “A good sales growth for us … in the industrial glove market … would be 5%. But, even through the recession, we’ve seen a pretty dramatic increase in sales. This year we’re about 25% up in our sales over the previous year. “I think […]

Case Studies

Tech company eliminates salespeople: boosts sales

Case study: TEBA, Melbourne (Australia) A common criticism of SPE is that it can’t be applied to small businesses. Well, I’m happy to present (another) video case study that invalidates that position. TEBA is a very small technology company. They supply and integrate network infrastructure, targeting mid-sized enterprises with multiple points of presence. Before the […]

Applying Sales Process Engineering, Case Studies, Slaying Sacred Cows

Accounting firm abandons time-and-material billing and converts practice to factory: team morale and customer satisfaction up!

Case study: Bas Sol, Perth (Australia) If you are a professional-services firm – or if you track and bill time – I think you’ll find this video very interesting. It’s an interview I conducted just before Christmas with Rosie Davidson, the CEO of Bas Sol, a Perth (Australia) based accounting and bookkeeping firm. I must […]

Case Studies

Two new client interviews online now

I just posted two more client interviews to our YouTube channel: You’ll find an interview with Patricia Smith (Albert Smith Signs), who have recently seen a dramatic uplift in sales, and one with Charley Courey (9Wood), who relates how Ballistix have helped them to stabilize a previously chaotic project environment.